A stupid question for a story site, but does anyone here have any experience with printed bookmarks? While mainstream publishers don't use them, many Indie Publishers use them as gifts for loyal customers, and thus they get the full graphics treatment.
I was aware of them, and have been considering using them, but hadn't gotten into the nuts and bolts yet. While redesigning several covers, I figured I'd try my hand at it. Only I can't figure out how to translate a 6"x9" cover onto a 2"x6" bookmark. The math just doesn't work, and you end up with small bits and pieces of your cover which don't match titles and descriptions.
Does anyone have samples of bookmarks from authors (the ones dedicated to a particular book or series), or have any clue how they're designed?
I'm not expecting to find the expertise in-house (on SOL), but I figured I'd start here and work my way up. I don't want to ask the designers, as that's where they're high-volume numbers come from, and revealing how they do it cuts into their bottom line!
If you have any, I'd love a couple pictures of the bookmark and book cover to compare how they compose the images for both.